Hardware free VS content is free. What should you choose?

The rise of Internet companies, bringing a diversity of products, but also allow consumers and manufacturers of consumer relations became less stiff, just one-shot deal, consumers and manufacturers are now more like a long-term cooperative relationship In this kind of cooperation, the television industry is the most representative. If LeTV proposes free hardware, that is, as long as the user purchases a member for a certain period of time, he can obtain the corresponding hardware for free, which is the representative of such long-term cooperation. Now, the cool open for such cooperation has been upgraded proposed free content, that is, users who purchase hardware, you can obtain the corresponding value content, the manufacturers and users of long cooperation upgrade fixed members from the infinite value of content.
After Cool Open and LeTV are all launching free models, how do consumers choose? In fact, we simply analyze from three aspects, we can know what kind of free we should choose.
1, product quality

The first is product quality. Cool open and music, as though both Internet companies, but on the strength of two products are not manufactured in the same grade, the reason is behind the cool open Skyworth has traditional vendors for support, while cool open CEO Wang Zhiguo itself as a technical background, Has a persistent pursuit of technology. In contrast, LeTV, which is a video website, is one grade worse than hardware manufacturing. This is the core factor that LeEco has been configuring, but the higher configuration can not bring a better experience.
2. Content

In addition to hardware, the smart TV is the most important content. The smart TV without content is like a mobile phone without a signal. LeTV itself is based on video sites. This appearance may have an advantage in terms of content, but it actually makes LeTV a lot of restrictions on content acquisition.

(Compared to LeTV, Cool Open has more advantages in content.)
Unlike LeEco, CoolOpen is simply a hardware vendor, so it is not conceived to accept as much restriction on content acquisition. At the same time, CoolOpen opened a grand strategy conference in May this year, and it is even more advanced in content construction. One step, the current cool open big content platform has become the industry's most content rich smart TV platform.
3, free mode

After talking about product quality and platform content, let's talk about the free mode. What music as free mode, that is, the user after purchase certain period of music, as the members, gives the appropriate hardware, such hardware free takes a long time user to purchase a large number of members for free on performance, in essence, is bundled with the user's choice.

What is the cool-on free model compared to LeSuit's free hardware and content-based membership fees for this bundled freeware? In Cool Free's free mode, users only need to purchase hardware products. Cool open offers the same value content, where users' consumption is clear and clear, but also more intuitive.

Different from the one-off deal in the past, today's manufacturers hope that after the products are sold, they also hope to provide follow-up services for users, and users also hope that the follow-up services of the products will bring better experiences. Today Coolo and LeTV provide this kind of service. How do users choose? I believe a clear and concise service will make consumers more excited.


Smart TV/box information can focus on smart TV information network sofa butler (http://), China's influential TV box and smart TV website, providing information, communication, TV boxes, smart TVs, smart TV software, etc. Answering questions.

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