In recent months, the increase in the standards of imported products from the EU and the United States has added to the glory of the LED lighting industry. This also means that the export road of more than 8,000 LED companies across the country will be difficult and difficult to move away – outside Europe, America and Japan. The "encirclement and suppression" of technical barriers is due to the lack of demand and the dilemma of porridge.
As an important LED application base in the world, Europe and the United States are adopting technical barriers of high-demand technology and safety standards, and are facing LED export companies. Technical trade barriers have become the biggest obstacle to the export of LED lighting products (such as LED light bar screens) in China. Competing domestically, big manufacturers can't beat the price of small factories, and small factories will soon die; competing abroad, products are not up to standard, causing exports to be blocked, and the market is difficult to collect.
Focus on the growth of lighting exports in developed countries In the global financial crisis and the general weakness of the foreign consumer market, despite the same bottleneck, Wujiang Kunshan and other places have sprung up, maintaining rapid growth and leading the pace of local foreign trade.
As of December 2012, Ningbo Yinzhou Inspection and Quarantine Bureau had a total of 6602 batches of inspection and quarantine export lamps, with a value of 170 million US dollars, up 21.8% and 39.9% respectively. A total of 4,475 batches of lamps and lanterns were exported from Huzhou, Zhejiang Province, with a value of 11.23 million US dollars, an increase of 33.1% and 8.7% respectively compared with the previous year.
In other regions, there has even been a doubling of growth. According to the Kunshan Inspection and Quarantine Bureau, in 2012, Kunshan exported 3415, 5.24 million units and 159.21 million US dollars, an increase of 115.9%, 133.0% and 139.7% respectively. In 2012, Wujiang LED lamps exported a total of 1,714 batches, 75.124 million US dollars. Compared with 2011, the amount increased by 129% and 99.5% respectively.
From the perspective of the export situation, the two trends are particularly obvious: First, energy-saving and environmentally friendly products have become new bright spots. In recent years, LED lamps and solar lamps have been increasingly favored by the international market due to their long life, high luminous efficiency, low power consumption, energy saving and environmental protection. The field has become the biggest highlight of the lighting enterprises in Zhangzhou. Second, the developed markets have become the main positions for the export of lamps and lanterns in Ganzhou. From the perspective of distribution to the country, Luzhou lamps have been distributed in 112 countries and regions around the world, and the EU and the US are still the main export markets. Among them, the value of exports to the EU reached US$69.07 million, accounting for about 40% of the total export volume, and the value of exported US goods reached US$30.309 million. The export-oriented emerging market countries also showed good growth.
LED industry can explore new markets across Europe and America The export of LED lamps is in a difficult position. After all, the number of enterprises that can grow in export volume and price is a minority. With the increase in the threshold of lighting exports, enterprises are not as likely to shift their positions to develop new markets. Recently, the demand for LED lighting products in some countries or regions is on the rise, and domestic LED export companies can seek new development opportunities.
Russia: According to foreign media reports, the proportion of Russian LED lighting continues to grow. In the long-term prospect, the Russian LED lighting market will have a global share of 1-5%, and the Russian LED lighting market will grow at a rate of 28-48% per year. By 2014, the popularity of LED retrofits will exceed 300 million, and will grow further, mainly due to energy efficiency and optimization of electricity expenditure. The Russian lighting equipment market currently has a potential capacity of 560 million euros, and in order to replace all of Russia's light sources, 110 billion LED lights are needed, more than half of which will be used in commercial and consumer sectors. It is worth noting that Russia officially joined the WTO, and import tariffs will decline in the near future. This will reduce the export cost of China's superior commodities, and the channels for entering the Russian market will be smoother, which will help expand China's LED merchandise exports and improve Chinese enterprises. Profit margins.
Thailand: According to the analysis of the Kaitai Research Center, the total value of the Thai lighting market in 2012 was about 1.4 billion yuan, of which LED accounted for 12%, and it is expected to increase to 45%-50% by 2015. At present, the Thai government is vigorously implementing lighting projects, and the demand for LEDs has increased. Chinese companies can enjoy zero tariffs when they export to Thailand as long as they obtain the certificate of origin in China. The price in Thailand is 2-3 times that of the domestic market. However, the light source products exported to Thailand must pass the certification system of Thailand. . In addition, most of Thailand has a tropical monsoon climate, which is hot and rainy all year round. Products exported to the country need to be protected from heat and moisture. LED companies can also consider exporting portable devices such as LED emergency lights and flashlights to the country.
Vietnam: According to the draft National Urban Development Plan 2011-2020 announced by the Ministry of Construction of Vietnam, the total investment of urban development in Vietnam in 2011-2020 is 1098 trillion rupiah (about 50 billion US dollars). By 2015, the national urbanization level will reach 38%. According to the plan, the amount of investment in urban development in 2011-2015 includes 20 billion U.S. dollars in new facilities investment, 3 billion U.S. dollars in urban renewal investment, and 27 billion U.S. dollars in 2016-2020, including 24 billion U.S. dollars in new facilities and 3 billion U.S. Dollar. This means that LED lighting has huge expansion potential in the Vietnamese market, and it may become a new strategic base for Chinese LED companies in the future.
India: At present, 80% of India's lighting products come from China. The outdoor use of LED lights is huge. The Indian government is considering converting traditional lighting systems into LED lighting systems. The annual growth rate of the Indian LED lighting market is expected to reach 41.5%. And will continue until 2015.
Africa: The dark horses in the African LED lighting market In Africa, about 90% of the rural population has no electricity supply, and many small streets in many cities have no street lights. The basic lighting and municipal lighting market is the most promising market in Africa and is in urgent need of development. And the African market is at the low end of the application in the lighting market. The requirements for product performance are not very high. The lower cost, the basic lighting function, the reliability and durability, the three-year replacement, the simple operation of the product can be satisfied. Market demand.
Off-grid solar lighting products, indoor small portable lamps, 1-5W solar LED bulbs, emergency lights, etc., can meet the basic lighting needs of street lamps are urgently needed to promote products.
Lamp manufacturers should speed up market expansion and industrial upgrading, strengthen brand awareness, increase investment in scientific research, develop new products with independent intellectual property rights, and pursue “functional refinement, high technology, multi-functionality, and fashionable design. Concepts such as energy conservation and environmental protection, enhance the international reputation of export lamps; strengthen industry management, formulate industry norms, reasonably limit export prices, avoid blind competition and price reduction; improve their own development, production and sales systems, actively explore diversified overseas markets, and strive to expand Emerging markets with development potential, diversifying trade risks and improving their ability to withstand trade barriers.
(This article is reproduced on the Internet. The texts and opinions expressed in this article have not been confirmed by this site, nor do they represent the position of Gaogong LED. Readers need to verify the relevant content by themselves.) 
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