Why millet TVs sell at low prices? Millet high-level microblogging response reasons

In the second half of last year, the prices of TV panels and other raw materials rose sharply. Xiaomi “had to make minor price adjustments. It was the latest in the TV industry, which had the lowest price increase and the lowest price increase”; in the second half of this year, the prices of raw materials in the upper reaches declined. Millet TV products also began to cut prices, millet TV 4A series from 43 inches to 65 inches to adjust the price of products, the highest drop of 1,000 yuan.

With regard to the substantial price cuts for millet TV, many people feel that the smart TV market is facing a huge crisis due to the impact of the LeTV event. The news that major manufacturers have lowered their prices has emerged one after another. Recently, Wang Chuan, the co-founder of Xiaomi Technology and the head of Xiaomi's TV business, today released an article entitled “Why Did Millet TV Reduce Prices?” "The long text." In this article, Wang Chuan talks about the current fall in raw material prices and the real reason why Xiaomi TV's price cuts are sold.

Wang Chuan responded in the article: Sticking to high value for money is the value of Xiaomi. “How much does this series of TVs be priced without losing money?” Wang Chuan stated in the article that in the first half of this year, the entire TV industry The broader market is declining, but Xiaomi TV has made a rapid increase in contrarian. Throughout the first half of 2017, Xiaomi's TV line sales increased by 91.2% year-on-year.

The dream of Xiaomi TV is to "make the best TV so that everyone can buy it." The three advantages of supply chain, sales channel, and business model make "the best TV" and "everybody buys" this. The two seemingly contradictory ideas unite together, so that millet can use a lot of energy to polish every product under the premise of insisting on high cost performance. In the past few years, many companies have been busy rushing to grab the market, but Xiaomi TV has improved its products little by little in terms of quality, sound quality, craftsmanship, content, and intelligence. Each of them has achieved the top level in the industry and has earned a good reputation in the industry. .

With the popularity of the Internet, users are becoming more and more experts and increasingly smarter to purchase. Many people are convinced that the era of high margins obtained by users of Huyou has passed and that the future belongs to companies like Xiaomi who insist on "become a passionate, price-honored product."

If you are not satisfied with the content and resources of Xiaomi TV, you can install a sofa butler on Xiaomi TV via USB flash drive, and you can watch HDTV live broadcasts for free, or free movies on demand.
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